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I guess people really like Post Malone |
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jebsib ![]() Music Fan ![]() Joined: 06 April 2006 Status: Offline Points: 16 |
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Problem is, this IS the music that the kids are listening to now - take it from a
father of 3 who sees the middle school & high school echo-chamber. They stream these songs all day long to the point that it is as ubiquitous as old school radio in the background. And forget Billboard - every major Western Country's charts are affected by these "Album Bombs"… except the UK which recently changed policy due to Ed Sheeran taking up 17 of the top 20 singles spots. The argument is that our "Casey Kasem" charts are old-school, that radio's influence has diminished, that singles haven't really been defined since 1994. And that these songs - as fleeting as some are (cough - J. Cole - cough) are actually as popular for 7 days - as anything on CHR, which is currently in the identity doldrums phase... |
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JL328 ![]() Music Fan ![]() Joined: 06 May 2011 Location: United States Status: Offline Points: 0 |
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Great discussion!
I think "album bomb" is a great term. I think I've seen that in an article as well. The way you describe the use of streaming is more or less the way I've understood it. I also have 3 kids but they're younger and haven't hit the echo chamber yet. They still listen only to what I feed them... plus Despacito--- they love that track for some reason. My problems with relating this type of obsessive listening to the charts is that it doesn't really reflect anything. (1) At most, it reflects the popularity of the album without saying anything about the individual tracks; and (2) it inflates the popularity of these albums by counting multiple listens by the same individual. I don't have a problem with charting album cuts but I think the chart breaks down when people are not intentionally selecting a particular cut (and only listening to it as part of an album) and when the chart fails to distinguish between 1 million people listening to a song vs. 1 person listening to a song 1 million times. The former reflects societal saturation, the latter (although it might generate more raw listens) reflects only a cult following. Although it's true that there are a group of people (mostly kids and maybe college students) who are listening to post Malone and these other acts on endless loops, there is a great percentage of the music consuming public (not just out of touch old folks) who doesn't know who post malone even is. For me, it comes back to the question of what the hot 100 is supposed to be measuring. Billboard used to be a trade magazine and the chart was meant as a guide for record store owners, djs, and jukebox operators to know what to stock and play for commercial reasons. Even after the 1998 change, it still served those purposes, albeit more for djs. I'm not sure what it is now, other than a technical list of the songs that were streamed the most--- I'm not sure what purpose that serves, beyond trivia, because it no longer seems to measure "popularity" or serve any commercial purpose for people who make a living selling or playing music. I don't know what the answer is (or if one is even needed) but as the British tend to do, I think the U.K. charts went too far. The "three songs per album" rule is pretty arbitrary and has the potential to cut out songs that are truly popular among the masses. They should have just better defined what songs are eligible to chart or simply adjusted the way they count streams. When the charts started, it was long before the current age of instant everything. Nowadays, the popularity of songs rises and wanes on a daily basis. I wonder whether 7 days is just too short of a lookback for a weekly chart to have any meaning in this day and age? Because it can be so drastic from week to week, the charts are too affected by short term fluctuations and are failing to give a good idea of what is actually popular anymore. What would happen if BB still did a weekly chart but used a 14 day lookback period? It would normalize these 1- day wonders by diluting their impact over a two week period--- if one of these album cuts can maintain its popularity over two weeks instead of a couple days, then it probably deserves its spot. In any event, I wonder if Billboard changing the weight of unpaid streams is going to have much of an effect. It's a good move because those free streams can be gamed so easily. |
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Brian W. ![]() Music Fan ![]() Joined: 13 October 2004 Location: United States Status: Offline Points: 17 |
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True, but I'm not sure of the difference between that and radio playing a song all day long (or refusing to play a song). I actually think Billboard should just drop the radio component to the Hot 100. At least on-demand streaming is the listener choosing, not the radio station. But I do think the streaming component really needs to be adjusted and possibly a rule about album tracks implemented. |
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jebsib ![]() Music Fan ![]() Joined: 06 April 2006 Status: Offline Points: 16 |
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Paul, hate to bring this up, but BECAUSE of STREAMING it looks like we are
back to the stage where some Hot 100 Airplay songs (Radio Songs) are no longer getting onto the Hot 100. Not sure if you guys are still monitoring the Hot 100 Airplay chart weekly, but this week there are at least 2 songs on there that are either JUST bubbling under (Keith Urban), or not present at all (Ricky Martin) on either big chart. In the past your Top Pop Singles books denoted these airplay-only 'hits'; Except at this point, it's not due to ineligibility (1987 - 1998), it's that they are not 'popular' enough... |
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Paul Haney ![]() Music Fan ![]() ![]() Joined: 01 April 2005 Status: Offline Points: 44 |
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We quit researching the Airplay chart years ago. The difference between the 1990s and today is that those 1990s songs would've made the Hot 100, had they been allowed. |
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